Case Study
Dentin reached 2M+ homes through dentist-approved creator reviews
Dentin partnered with dental professionals and family lifestyle creators on CelebrityBank to build trust for its toothpaste launch, translating clinical confidence into everyday brand love.
2.1M
Organic Views
14.2%
Engagement Rate
38%
Retail Sales Lift
38%
SALES LIFT
“
CelebrityBank matched us with creators who genuinely care about oral health. The content felt like advice, not advertising — and sales followed.
The Results
2.1M
Organic Views
14.2%
Engagement Rate
38%
Retail Sales Lift
38%
SALES LIFT
What We Did
Launching an oral care product requires credibility that advertising alone can't buy. Dentin selected 10 verified health and lifestyle creators through CelebrityBank to produce honest reviews, morning-routine content, and dentist-reaction videos.
The campaign delivered 2M+ organic views, a 38% lift in retail sales within the first quarter, and positioned Dentin as the family's trusted oral care choice across Bangladesh.
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